In today’s world, virtual events need to offer an entire “experience” that surrounds a topic and speaks to a broad audience. In this article, we will show you exactly how you can make your next event ten times better with a marketplace platform built for your business. All event stakeholders want to know that your event is going to be a good experience and that they will have a great time. The marketplace environment is the first piece of the puzzle.
“Our event was live for 2 days and then we kept our marketplace online for 30 days, including the on-demand educational sessions. We saw a 28% increase in engagement over the 30 day period and will definitely continue to run our events with a marketplace in the future.”
— Tina Ferruolo, Nourished Festival
Keep reading to understand how you can create a virtual event marketplace for your event.